Our Craft
Project Maiva
What we did for the Client
Client
Requirements.
Maiva is a startup company specializing in artisanal skincare products. With a focus on natural ingredients and sustainable practices, Maiva aims to provide high-quality skincare solutions to its customers. The company is seeking to establish a strong brand identity and an online presence through the creation of a comprehensive branding strategy and website.
How we
Implemented.
Our process for creating Maiva’s branding and website involved a systematic approach designed to align with the client’s vision, values, and objectives. Here’s an overview of the steps we took:
1. Discovery and Research:
- We conducted comprehensive research on the skincare industry, analyzing market trends, competitor strategies, and target audience preferences.
- Through collaborative discussions with the client, we gained insights into Maiva’s unique selling points, brand positioning, and desired brand personality.
2. Brand Identity Development:
- We initiated the branding process by creating mood boards, presenting various design concepts, and refining them based on client feedback.
- After several iterations, we finalized the logo design, color palette, typography, and brand voice, ensuring they resonated with Maiva’s values and aesthetic.
