Masterminds.

Our Craft

Project Maiva

What we did for the Client

Client
Requirements.

Maiva is a startup company specializing in artisanal skincare products. With a focus on natural ingredients and sustainable practices, Maiva aims to provide high-quality skincare solutions to its customers. The company is seeking to establish a strong brand identity and an online presence through the creation of a comprehensive branding strategy and website.

How we
Implemented.

Our process for creating Maiva’s branding and website involved a systematic approach designed to align with the client’s vision, values, and objectives. Here’s an overview of the steps we took:

1. Discovery and Research:

  • We conducted comprehensive research on the skincare industry, analyzing market trends, competitor strategies, and target audience preferences.
  • Through collaborative discussions with the client, we gained insights into Maiva’s unique selling points, brand positioning, and desired brand personality.

2. Brand Identity Development:

  • We initiated the branding process by creating mood boards, presenting various design concepts, and refining them based on client feedback.
  • After several iterations, we finalized the logo design, color palette, typography, and brand voice, ensuring they resonated with Maiva’s values and aesthetic.